Treacherous Records recording artist Crooked I follows up his street anthem ‘Dream Big’ featuring Akon with the Block Obama II which features a guest appearance by Knoc-Turnal and production by Rick Rock . Block Obama II will be released in conjuction with the U.S. Presidential election on November 4th 2008, Block Obama II will be available at all digital retailers, including iTunes, Rhapsody, Amazon, Napster, Emusic and all Mobile Carriers.
Long Beach, CA rapper Crooked I has single handidly become one of the leading faces emerging from the ‘Digital Era’. In April of 2007, he launched “Hip-Hop Weekly, what could possibly be the most innovative musical internet marketing campaign to date. Through his official website, for a full year, Crooked released a new freestyle each week, over popular commercial beats and some personal favorites. He captivated a whole new audience, and took over every hip-hop news portal, with tens of thousands of viewers eager to hear his next offering. The monumental series earned Crooked I cover stories on two of the biggest urban music publications; XXL magazine labelled him one of Hip-Hop’s Next Superstars or “Leaders of the New School” on the cover of their November 07′ issue, and in August 08′ on the cover of Vibe Magazine, both Crooked I and Jay Electronica were labelled as “Internet Guerrillas”, with an article discussing the Hip-Hop Weekly series and his approach to marketing on the internet.
Coinciding with the delivery of Block Obama II, Crooked I has partnered with INgrooves, a leading provider of digital distribution, to start his own digital label, with plans to not only release his own content but other aspiring artists. This year, INgrooves entered into a strategic partnership with Universal Music Group, the world’s leading music company. “We are very excited about working with Crooked I and being a part of more projects from him. I believe Crooked is hands down one of the most talented and prolific artist from the West Coast” said Abe Batshon of INgrooves. Crooked I joins the likes of Strange Music (Tech N9ne), Chocolate Industries (The Cool Kids), Too Short and Tila Tequila by partnering with INgrooves.