Swizz Beatz is working with Reebok! Swizzy talks about the structure of the major sneaker brand and being constantly inside the corporate office. Swizz also introduces the “Basquiat” sneakers! He also talks about the “I Am Basquiat” campaign about to drop soon!
Jean-Michel Basquiat (December 22, 1960 – August 12, 1988) was an American artist, born in Brooklyn. His career in art began as a graffiti artist in New York City in the late 1970s, and in the 1980s produced Neo-expressionist painting. Basquiat died of a heroin overdose on August 12, 1988, at the age of 27.