Roc Nation Helps Kevin Durant Secure Endorsement Deal w/ American Family Insurance

Roc Nation just helped Kevin Durant secure a major endorsement deal with American Family Insurance, the company said Tuesday.

Kevin Durant cry MVP speech

Durant, last year’s NBA MVP, is the first NBA player American Family has signed. American Family is one of the nation’s largest insurers.

“I have been fortunate enough to achieve many of my dreams both on and off the court,” Durant said. “It’s important to me to inspire others to pursue and achieve their dreams, and I’m honored to work with American Family in its efforts to do the same.”

The most recent deals Durant had signed through Roc Nation Sports before this one were with Orange Leaf Frozen Yogurt, Sonic, Neff Headwear and the Oklahoma Department of Health.

Roc Nation president Michael Yormark said the American Family deal was authentic for Durant because the company helps people achieve their dreams. Yormark said he expects the company’s campaign to eventually involve a commercial.

source: and

Drake Causes NBA To FINE Raptors $25,000!

The Raptors have been fined $25,000 for comments that Drake, team ambassador of the Toronto Raptors, made about Kevin Durant at a recent concert.

Here’s the comment Drake made which caused the NBA to issue the fine — citing violation of its anti-tampering rules.

“Before we leave, I just want to show one of my brothers something,” Drake announced to the crowd. “You know, my brother Kevin Durant was kind enough to come to the show tonight and watch us. I just want him to see what would happen if he came to play in Toronto. Let him know what would happen.”

Drake torono Raptors

Kevin Durant received an ovation from the crowd, which reportedly launched into a “KD” chant.


Kevin Durant — 2013-2014 NBA MVP!

kevin durant

NEW YORK — Kevin Durant of the Oklahoma City Thunder is the winner of the Maurice Podoloff Trophy as the 2013-14 Kia NBA Most Valuable Player (MVP), the NBA announced today. It is the first MVP award for Durant, who captured his fourth scoring title in five seasons, joining Wilt Chamberlain, George Gervin and Michael Jordan as the only players to accomplish this feat. Despite teammate Russell Westbrook appearing in only 46 games, Durant guided the Thunder to the NBA’s second-best record at 59-23.

Congratulations to Kevin Durant!


Kevin Durant: “I’m TIRED of Being SECOND!”

Check out the 60 Minutes Sports interview with Kevin Durant!

kevin durant tired of being second

Kevin Durant says, “I’ve been second my whole life. I was the second best player in high school. Second pick in the draft. Second in the MVP voting three times. I came in second in the finals. I’m tired of being second…”

It sounds like KD is coming for LeBron this year — MVP voting and in the Finals.

Related: Durant vs James! Did Kevin Durant Prove He’s Better Than LeBron James?

Durant vs. Wade [Video]

Dwyane Wade about to make Kevin Durant learn today. Kevin Durant doesn’t believe Dwyane Wade belongs at no. 8 as best player in the league on Sports Illustrated’s list.

Dwyane Wade posted the following message on his Instagram with the caption, “Don’t believe me just watch.”

Dwyane Wade vs Kevin Durant

KD responded to Wade’s message with:

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